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Нарезка / 25.03


Международный фестиваль территориального маркетинга и брэндинга OPEN — это уникальная возможность посетить мастер-классы мировых брэнд-гуру в сфере странового маркетинга и брэндинга, пообщаться с ними, а также поучаствовать в конкурсной программе фестиваля. На мероприятии будет присутствовать вся элита мирового маркетинга. Участники гарантировано получат новые идеи, знания, возможность заявить о себе на весь мир.

С предварительной программой фестиваля OPEN вы можете познакомитьсяздесь.

Миссия фестиваля:

Диалог культур через интеграцию мирового опыта в области странового и территориального маркетинга и брэндинга.

Задача фестиваля:

Объединение компетенций накопленных в мировом профессиональном маркетинге и брэндинге, в области странового и географического брэндинга.

Программа фестиваля OPEN включает в себя:

OPEN your world: Конкурсная программа — подразумевает презентации работ участниками, их защиту перед членами международного жюри, а также консультации как до, так и после представления конкурсной работы. В рамках конкурсной программы будет проводиться открытая презентация работ, а также заключительная церемония с вручением наград и демонстрацией работ номинантов и победителей.

OPEN your mind: Конференции и мастер-классы включают в себя проведение научно-образовательных семинаров, на которых с докладами и мастер-классами выступят мировые гуру в сфере странового маркетинга и брэндинга.

OPEN your heart: Гостевая программазаключается в посещении примечательных, с туристической точки зрения, мест Беларуси.

Положение фестиваля OPEN можно посмотреть здесь.

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